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The honest case for premium economy..

3 min read
The honest case for premium economy

Premium economy is the cabin people apologise for booking. They shouldn't. For the right flight, it is the most rational seat on the aircraft — and the case against it is usually a case against the wrong flight, not the wrong cabin.

First, what it actually is, because the name does it no favours. Premium economy is not economy with more legroom and a label. On the airlines that take it seriously it is a separate cabin, with its own crew, a wider seat in a smaller layout — typically seven across where economy is nine or ten — meaningful recline, a footrest, a better meal on real china, and the kind of boarding and baggage treatment that takes the friction out of the airport. What it is not is lie-flat. The gap between premium economy and business is real, and we never pretend otherwise. So is the gap between it and the back of the aircraft.

When it is the right answer

Premium economy earns its price on the daytime flight, the medium-long sector, and the trip where you intend to work or watch films rather than sleep. London to New York in the morning, London to the Gulf, the seven-to-eleven-hour daylight runs — these are flights where a flat bed is a bed you will not use, and where business can cost three times as much for comfort you have no occasion to spend. For those journeys, premium economy is not the compromise. It is the answer.

The question is never whether business class is better. It plainly is. The question is whether the extra few thousand pounds buys you anything you will actually use on this particular flight.

When it is not

On the overnight ultra-long-haul, where the entire point is to arrive having slept, a flat bed earns every pound it costs. Sydney, Singapore, the twelve-hour redeyes to the west coast of America — there, we will tell you to find the business fare or change the routing, because premium economy through a night you needed to sleep is a false economy you feel for two days. The honest recommendation depends entirely on the flight, and we would rather move you up than watch you arrive wrecked.

And who does it well

The cabin varies more by airline than any other. The best premium-economy products — SingaporeQantasVirgin Atlantic and ANA among them — are genuinely considered cabins that can rival a short-haul business seat; a few carriers fit the name to a seat that does not quite earn it. Knowing which is which on your route, on the specific aircraft type flying it that day, is most of what we do. The same airline can fly two very different premium cabins on two different jets, and the difference is not on the booking page.

So we will tell you when premium economy is the smart buy and when it is a mistake — plainly, and even on the flights where moving you into business would earn us more. That is the whole point of asking someone who books these cabins every day rather than a search box that only knows the fare.

From the office
Written by the people who book it.
Notes from the TravelinBusiness desk — the team who arrange these cabins and routes every day. We publish when something is genuinely worth passing on, and we sign it from the office because it is rarely the work of one person.
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